Physical attractiveness is the perception of the physical traits of an individual human person as pleasing or beautiful. It can include various implications, such as sexual attractiveness, cuteness, and physique. Judgment of attractiveness of physical traits is partly universal to all human cultures, partly dependent on culture or society or time period, and partly a matter of individual subjective preference.
Despite the existence of universally agreed upon signs of beauty in both genders, both heterosexual and homosexual men tend to place significantly higher value on physical appearance in a partner than women. This can be explained by evolutionary psychology as a consequence of ancestral humans who selected partners based on secondary sexual characteristics, as well as general indicators of fitness (for example, symmetrical features) enjoying greater reproductive success as a result of higher fertility in those partners, although a male's ability to provide resources for offspring was probably signalled less by physical features.
Physical attractiveness can have a significant effect on how people are judged, in terms of employment or social opportunities, friendship, sexual behavior, and marriage. In many cases, humans attribute positive characteristics, such as intelligence and honesty, to attractive people without consciously realizing it. Physical attractiveness is distinct from, but can include, sexual attractiveness. For example, humans often regard children and young individuals—both human and animal—as being highly attractive or "cute" for various reasons, but without sexual attraction.
Universal correlates of beauty
Strong correlations between attractiveness and particular physical properties have been found across cultures. Despite significant variation, there nonetheless exists a tremendous degree of agreement among cultures as to what is perceived as attractive when it is associated with human health. Healthier looking skin is universally associated with attractiveness. Infants, who presumably have not yet been affected by culture, tend to prefer the same faces considered attractive by adults. These findings are used to imply that a large part of attractiveness is determined by inborn human nature - not nurture.
Social effects of attractiveness
When a person is seen as attractive or unattractive, assumptions are brought into play. Across cultures, what is beautiful is assumed to be good. Attractive people are assumed to be more extroverted, popular, and happy, and attractive people do tend to have these characteristics. However, this is probably due to self-fulfilling prophecy; from a young age, attractive people receive more attention that helps them develop these characteristics.
Physical attractiveness can have real effects. A survey conducted by London Guildhall University of 11,000 people showed that those who subjectively describe themselves as physically attractive earn more income than others who would describe themselves as less attractive. People who described themselves as less attractive earned, on average, 13% less than those who described themselves as more attractive, while the penalty for being overweight was around 5%. Another study indicated that physical attractiveness in men plays an even larger role for salary than it does for women, contributing as much as 40% to earnings. It is thought that these figures are similar around most of Europe, including France, Germany and Spain. It is important to note that other factors such as self-confidence may explain or influence these findings as they are based on self-reported attractiveness as opposed to any sort of objective criteria; however, as one's self-confidence and self-esteem are largely learned from how one is regarded by their peers while maturing, even these considerations would suggest a significant role for physical appearance.
The discrimination against or prejudice towards others based on their appearance is referred to as Lookism.
Many have asserted that certain advantages tend to come to those that are perceived as being more attractive, including the ability to get better jobs and promotions, receiving better treatment from authorities and the legal system, having more choices in romantic partners and, therefore, more power in relationships, and marrying into families with more money.
Both men and women use physical attractiveness as a measure of how 'good' another person is. However, in terms of sexual behavior, some studies suggest little difference between men and women. Symmetrical men and women have a tendency to begin to have sexual intercourse earlier, to have more sexual partners, to engage in a wider variety of sexual activities, and to have more one-night stands. They are also prone to infidelity and are more likely to have open relationships. Symmetrical men and women are also best suited for their environment, and their physical characteristics are most likely to be inherited by the next generation.
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